Part of the SEO process is knowing your audience and selecting words that they are most likely to use when searching for content. This post by Ben Huberman at WordPress.com underscores much of what we have already discussed. It should serve as a good review for use in your enterprise sites.
Every blogger wants to find an audience. While we each have different ideas about the definition of great content, it’s clear that making informed, data-backed decisions can help us connect with our potential readers.
Today, we’ll conclude our Stats Wrangling series by focusing on a key ingredient in any blog’s success. We’ll show you how to look at your stats to determine if you’re using Tags and Categories to their maximum potential.
While tagging can make a difference on its own, be sure to check out earlier posts in the series to form your own, stats-inspired plan. If you haven’t looked at your numbers before, take the grand tour of your Stats tab. Then follow up with a closer look at the data you can glean from analyzing your stats through time, focusing on your best-performing content, and tracing the sites your visitors go to before and after coming…
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